Monday, October 27, 2014

Chivas USA: 2 Aug. 2004-26 Oct. 2014.


Dear Chivas USA Supporters,
Later today, the League will announce a new strategy for the Los Angeles market. After conducting a comprehensive strategic review of the market and Chivas USA’s operations, we will announce that effective this afternoon, Chivas USA will cease operations. This was a very difficult decision. We want to thank you, the fans, for ten years of unconditional support. We are grateful for your commitment to the club and to the sport.
As part of our new Los Angeles strategy, we will launch a new MLS Los Angeles club for the 2017 season and will announce the new team’s ownership group later this week. I believe strongly that a new MLS Los Angeles team with passionate local ownership and an inclusive approach targeting all soccer/sports fans will be very successful.
While I will wait until Thursday’s formal announcement to get into specific details, I can assure you that this new team will have world-class ownership with local connections and residency and a commitment to a new soccer stadium in the greater Los Angeles area.
I believe that our new strategy for Los Angeles provides the best opportunity for success and is the best way to connect with an engaged and impassioned fan base in Southern California. I am confident that this new direction will help us achieve our goal of becoming one of the top leagues in the world.
Sincerely,
Don Garber
MLS Commissioner


27 October 2014

Los Angeles, CA

Dear Fans and Partners,

Later this week, Major League Soccer will announce that a new ownership group has been granted the right to operate a second soccer club in Los Angeles. So as to allow that LA-based group the ability to develop and market a club with its own identity, the League has also decided to cease operations of Chivas USA effective immediately.

While the new club promises to be inclusive and will benefit from residing in its own soccer-specific stadium in Los Angeles, the news is obviously bittersweet for our loyal fans and dedicated partners.

Over the last decade everyone associated with Chivas USA has worked earnestly and with deep devotion. Staff, players and coaches have defended the Red & White with the same pride and honor that you exhibited on our behalf. You have been unconditional in your support of the club, only asking that in return we give our best each and every day.

As like any team in any sport, we have suffered unimaginable heartache as well as enjoyed moments of unbridled joy.  We have felt the pain of the cruel ricochet, the unlucky bounce and the wrong clang off the post. However, we have also been blessed to witness Cubo’s golazos, the grace of a Claudio Suarez tackle and the superhero saves of Brad Guzan and Dan Kennedy.                                            

History will say many things about Chivas USA, but the one, undeniable truth will be that in every instance – no matter the circumstance, setting or outcome – our resiliency was supported by the indomitable spirit of our most loyal and proud fans.

It has been my honor to be associated with you and Chivas USA. Thank you.

Nelson C. Rodríguez

President




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